Our passion

Our mission at Toriyama is to establish new values and standards of palatability for Japanese Wagyu beef.

We at Toriyama draw on science and our half-century of experience and know-how to manage everything from the production, product development, and distribution to consulting and promotion of Wagyu beef.

Our goal is to make the Wagyu business attractive for farmers and ranchers, to help retailers offer their customers satisfactory products at stable prices, and above all to provide consumers with quality Wagyu beef that lives up to their ideals. Step by step, we are bringing the production environment up to date and creating a new logistics system with an eye to the next generation.

Japanese Wagyu beef is a gift to us from our forebears. We are working to nurture this culture and carry it into the future.